Category

Starting & Growing a Beauty Business

A esthetician applies a face mask to her client's face.
Beauty Professionals, Marketing & Client Engagement for Beauty Professionals, Starting & Growing a Beauty Business

The EBS Esthetician Exclusive: How to Expand Your Business

KEY TAKEAWAYS: Looking for new and exciting ways to ensure a thriving esthetician business? This blog dishes out must-try ideas for new and experienced esthies to tackle to create, foster, and grow a thriving cosmetology business.  As a talented esthetician, it’s…

Continue reading
A salon starts decorating with shades of white and trendy accessories to find its business identity.
Marketing & Client Engagement for Beauty Professionals, Starting & Growing a Beauty Business

Finding Your Business Identity: How to Define Your Beauty Biz

Get Beauty Insurance Now Finding Your Business Identity: How to Define Your Beauty Biz  Identity—it’s a confusing concept, especially when it comes to talking about your business or brand’s unique identity. A business’ identity—called a brand identity—is made up of a…

Continue reading