Legal & Risk Management for Beauty Professionals

April is Hairstylist Appreciation Month — a time to recognize the creativity, care, and commitment that professional stylists bring to their clients every single day. In collaboration with our digital marketing partners and salon industry experts at Salon S.O.S., we’re sharing simple, inexpensive ways you can spread the appreciation forward — strengthening client relationships and building loyalty at the same time. Because when appreciation flows both ways, everyone wins.

We’ve said it once, and we’ll say it again: in today’s world, having an outstanding website is not just a choice, it’s a necessity. Consumers now expect top-notch online service, regardless of the size of your business. Your website doesn’t have to be a technological marvel, but it does need to offer the basics in a polished manner. To guide you through this important step in salon marketing, we’ve got the lowdown from the industry digital marketing experts at Salon S.O.S. Their deep understanding of the professional beauty industry allows us to share practical, salon-friendly strategies that any salon professional can start using right away.

The cosmetology insurance world can feel overwhelming. Thankfully, we’re sharing a entire guide of the elements of the best cosmetology insurance plans so you can know what to look for. From rates and coverage plans to types of coverage and extra benefits, we’ll walk you through what to know about choosing the best cosmetology insurance possible.