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Marketing & Client Engagement for Beauty Professionals

A beauty biz that recently underwent a name change waits new customers.
Business Management & Operations For Beauty Professionals, Marketing & Client Engagement for Beauty Professionals, Starting & Growing a Beauty Business

Considering Change to Your Beauty Biz’s Name? 3 Things to Keep in Mind 

August 27, 2023

Get Beauty Insurance Now Table of Contents 1Key Things to Consider When Renaming Your Beauty Business2The Name Doesn’t Already Exist 3Your Customers are Aware & On-Board 4You’ve Got a Solid Plan in Place for the Transition  Key Things to Consider When Renaming…

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by Hanna Marcus
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A client gets her hair done during national balayage week.
Advanced Skills & Techniques for Beauty Professionals, Marketing & Client Engagement for Beauty Professionals

Top Ways to Push & Promote Balayage During National Balayage Week 

August 15, 2023

Get Hairdresser Insurance Now Table of Contents 1Top Ways to Promote Balayage During National Balayage Week25 Ways to Promote Balayage During National Balayge Week 3Celebrate Big Time in the Salon 4Discounts & Deals, Please 5Amp it Up on Social Media 6Practice, Practice, Practice 7Feature the…

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by Hanna Marcus
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A client and her stylist spend time chatting, talking within their beauty community.
Beauty Continuing Education & Certifications, Beauty Professionals, Marketing & Client Engagement for Beauty Professionals

How to Build a Beauty Community With Your Clientele

August 9, 2023

Get Beauty Insurance Now Table of Contents 1How to Build a Beauty Community withYour Clientele2Top Tips for Building a Community with Your Clientele 3Get to Know Your Customers–As More Than Customers 4Ask For–And Apply–Customer Input 5Create a Rewards or Loyalty Program That ACTUALLY…

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by Hanna Marcus
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A client sits back and relaxes during her appointment, a long service she had to pay a down payment for.
Business Management & Operations For Beauty Professionals, Legal & Risk Management for Beauty Professionals, Marketing & Client Engagement for Beauty Professionals

Charging a Down Payment: When is it the Right Move for Your Beauty Biz? 

August 4, 2023

Get Beauty Insurance Now Table of Contents 1When the Service is Involved & Extensive 2When Inflation Impacts Pricing3When a Service Exceeds a Certain Dollar Amount 4When Cancellations & No-Shows Have Become a Real Problem  Charging  a Down Payment in the SalonWhen is…

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by Hanna Marcus
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The Liability master policy is issued to the Healthcare Professionals Purchasing Group, LLC. The Identity Protection Plan is powered by Identity Fraud, Inc., Walnut Creek, CA, whose members include members of Healthcare Professionals Purchasing Group, LLC. Gallagher Affinity Insurance Services, Inc. is the insurance partner for Healthcare Professionals Purchasing Group, LLC. Gallagher Affinity Insurance Services, Inc., a 50-state licensed broker, is the broker for all coverage under Healthcare Professionals Purchasing Group, LLC. Gallagher Affinity Insurance Services, Inc. also serves as excess and surplus lines broker for Healthcare Professionals Purchasing Group, LLC. Professional Liability and Commercial General Liability coverage under Healthcare Professionals Purchasing Group, LLC is underwritten in the surplus lines market by an A rated (Excellent) insurance company, per A.M. Best Company. Persons insured by surplus lines companies are not eligible for recourse through any state guarantee fund for the obligations of an insolvent insurer. Healthcare Professionals Purchasing Group, LLC is for health, wellness and beauty professionals and students created for the purpose of providing valuable and important benefits and services to its members. Healthcare Professionals Purchasing Group, LLC is not an insurer. 8430 Enterprise Circle Suite 200, Lakewood Ranch, FL 34202.

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