Starting & Growing a Beauty Business

A line of products stack on a table at a cosmetologist's salon.

Marketing & Client Engagement for Beauty Professionals, Starting & Growing a Beauty Business

Making More from Your Retail Products

November 7, 2022

Get Cosmetology Insurance Making More From Your Retail Products A Cosmetologist’s Guide to the Retail World As a cosmetologist, it’s likely that you’re primarily focused on providing the best possible services to your clients. That makes sense, right? Of course, it…

by Hanna Marcus

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A beautician helps her client style her hair – she got her into the salon with simple marketing tips for beauty salons.

Beauty Professionals, Marketing & Client Engagement for Beauty Professionals, Starting & Growing a Beauty Business

Simple Marketing Tips for Beauty Salons to Stand Out

September 15, 2022

KEY TAKEAWAYS: Marketing your salon doesn’t have to be complicated – there are plenty of simple marketing tips for beauty salons to try. And by leveraging simple marketing techniques, you can grow your beauty biz, expand your clientele, and unlock…

by Hanna Marcus

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An esthetician applies a serum to her client's face, one of the key ways to ensure this customer comes back for more is to focus on client retention.

Beauty Professionals, Marketing & Client Engagement for Beauty Professionals, Starting & Growing a Beauty Business

How to Retain Clients in Your Salon: A Cosmetologist’s Tip Guide

September 13, 2022

How to Attract & Retain Clients in Your Salon A Cosmetologist’s Retention Tip Guide Retaining clients in your salon is key to building lasting success. It’s not just about offering great service—it’s about creating memorable experiences, building trust, and showing…

by Hanna Marcus

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One of the best ways to introduce your product line to your clients is to use it during their services in your salon suite.

Marketing & Client Engagement for Beauty Professionals, Starting & Growing a Beauty Business

How to Introduce Your Own Product Line in Your Salon Suite

August 9, 2022

Get Salon Insurance Now How to Introduce Your Product Line Into Your Salon Suite Tips for a Tactful & Successful Product Line Introduction Starting your own product line can be intimidating enough. Figuring out how to tactfully introduce your product line into your…

by Hanna Marcus

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